The English Premier League has confirmed that it will be sharing a significant portion of the new television money to the lower leagues.
The Premier League has been heavily criticised for widening the gap between the Championship and the English top division. Clubs in the Premier league can earn – through television money – in a single campaign what they would on for a decade in the Championship. Such wide gulf in class could mean bad for the game going forward, but Premier league chief executive Richard Scudamore has confirmed that the lower leagues will now receive £1 billion – over three years – from next season onwards.
This figure is a substantial increase from the current £700 million provided to the lower leagues. This increase comes after Premier league negotiated a new £ 5 million deal with sky and BT for television rights starting from the 2016 season. The league will be investing this figure in five areas – grassroots, participation, solidarity, disadvantaged groups, and matchday experience. Some have criticised the small increase in additional revenue, but it represents an increase of more than 40% over the existing deal. Premier league, meanwhile, had a £ 3 billion deal with its existing broadcasters. The league has the potential to learn more depending upon international sales figures.
“These are unprecedented levels of redistribution in world sport, let alone football, which will deliver long-term progress for English football whether you are a fan, lower-league club or involved in the grassroots,” said Scudamore. “It is definitely a move in the right direction. However, the vast majority of low-paid work in the Premier League is with sub-contractors. This commitment doesn’t address that, which is why we think living wage accreditation is so important,” saidRhys Moore of the living wage foundation. The Premier league has the highest cost of attending football matches.